Gone (Almost) Phishin’

Phishing Attack Experience: Matt Mullenweg shares insightful experience with a sophisticated phishing attempt. Fake password reset prompts on his Apple devices led to scammers impersonating him to Apple Support. They created a counterfeit support case, generating realistic emails and even a convincing call from a supposed Apple representative. The scam was revealed when Mullenweg noticed the website was a replica without verification. He warns others to never approve unsolicited password resets, recognize that Apple won’t call first, and always verify URLs to avoid scams.

https://ma.tt/2026/03/gone-almost-phishin/

Book Excerpt: “Apple: The First 50 Years” by David Pogue

David Pogue’s book, “Apple: The First 50 Years,” explores Apple’s transformation under Steve Jobs after his return in 1997, addressing chaos, lack of direction, and low morale. Jobs simplified the company’s structure and product line while launching the iconic “Think Different” ad campaign. This campaign not only revitalized Apple’s image but also restored pride within the company, marking a significant shift towards profitability and cultural impact.

https://www.cbsnews.com/news/book-excerpt-apple-the-first-50-years-by-david-pogue/

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