Steve Jobs Vs. Tim Cook: How the Tenures of Both Apple CEOs Compare

TLDR: Steve Jobs and Tim Cook led Apple in different eras: Jobs focused on groundbreaking products (iMac, iPod, iPhone) that defined the tech industry, while Cook transformed Apple into a $3.7 trillion company by expanding services and hardware (Apple Watch, AirPods). Jobs' tenure saw a rise in market cap from $2.5 billion to $350 billion; Cook increased it by $3.1 trillion. Now, as Cook's leadership extends beyond Jobs', discussions on succession are intensifying.

https://www.visualcapitalist.com/cp/apple-leadership-compared-steve-jobs-tim-cook/

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